I KNOW BEAUTY!
Melissa R. Hibbert | Beauty Expert and Brand Consultant
Let's Work Together
Background of Melissa
- Education: B.A and MBA
- License Esthetician by the State
Board of California
- 14 years Corporate Marketing Career - product, brand and entertainment marketing
- 10 years experience as a Beauty Expert in Film & Television, Editorial, Digital and Product Campaigns working with independent, mass and prestige makeup, skincare and lifestyle brands.
Melissa is..
Passionate about Beauty & Skincare | | Great Leader | Innovative Thinker | Excellent Problem Solver | Highly Collaborative & Effective Communicator | Inclusive & Mindful of Community | Influential Beauty Professional | An Emphatic Marketer
Businesses are moving fast!
In the fast paced business environment, brands are not always equipped to hire a full-time Marketing or Brand expert. That is why, as a Consultant, there is value my ability to versatility and strategic know-how to partner with your brand for as short or as long as needed..
Scope of Work:
As a Strategic Beauty Consultant, Melissa's helps emerging and established Beauty, Skincare and Lifestyles brands to thrive with an emphasis on Diversity and Inclusivity. Whether from concept to launch or expanding current product line, Melissa collaborates with brands bringing her extensive business acumen and vast Beauty & Skincare expertise to help brands create impeccable products that meet brand strategy and consumer targets.
Skills Include:
· Marketing Research, Strategy and Brand Activation to drive revenue growth
· Refining and amplifying your Brand Story and Message in the market
· Research and evaluate competitive landscape and provide tactical recommendations
· Product Innovation Strategy
· Product Development and Marketing
· Consumer Insights and Brand Positioning
· P&L Management
· Cross-functional Leadership and Management
Beauty Expert
Brand Consultant
Mother
Work with Melissa:
I'd love to partner with you and share my Business & Beauty Expertise with your brand.